Ways to Get More Qualified Leads into Your Sales Funnel
We feel a crucial part of acquiring customers for your product or service is getting more people to know about it. No matter how good your product is, if no one knows about it, no one will buy it.
You’ve asked what are the B2B lead generation tools? The truth is, there are a lot of tools for lead generation in the B2B market - but you must know how to use them efficiently.
In order to sell effectively, you’ll need to constantly generate high-quality leads that you can convert to customers: leads that your salespeople can take, contact, meet and make sales with. Discover which lead generation tool works best for you from the following:
RAMP UP SOCIAL NETWORKING
LinkedIn is gaining impressive traction as a B2B lead generation network. Twitter also works for every business because it’s so big. The challenge is just to find the right people. After that, it’s all about engaging them, which can be as simple as following them or taking part in a conversation.
AUTOMATE SOCIAL MEDIA SHARING
Give your digital footprint a boost by promoting your content on Facebook, Twitter, LinkedIn, and any other social platforms. Marketing automation tools are the marriage of email marketing tools and CRM. Thankfully, there are numerous tools for automating posts, shares, likes, tweets, and any other social engagement you can think of. According to Hubspot, companies that publish/share 16 or more blog posts per month generate 4.5 times more leads than those who publish only 0-4 posts per month.
- Generate leads from your website visitors
Using online tools/website you can see who is visiting your website. When interesting companies visit your website you can transfer them straight to your CRM as sales leads.
- Consider Retargeting
Prospects usually browse several websites and comb through dozens of articles to guide their purchase decisions. Only 2% of buyers make a purchase on the first visit, and retargeting aims to reel back the 98% and give them a nudge towards your brand.
ENGAGE PROSPECTS WITH ARTIFICIALLY INTELLIGENT (AI) CHATBOTS
Chatbots are artificially intelligent messaging-based bots that can autonomously engage your website visitors and automate business transactions. AI processes text or speech input by your prospect or customer and sends an appropriate response.
START VIDEO MARKETING
The video presents a promising opportunity to reach your target audience. More than 75% of Fortune 500 executives view video content regularly and around two-thirds of that number visit the vendor’s website. So, it’s safe to say that video is a highly-effective way to attract leads.
For any support contact us today via email at info@vsynergize.com or call on 855-203-8196